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Gordon McKernan suing E. Eric Guirard over mocking ad

Posted on 7/5/17 at 12:17 pm
Posted by jbgleason
Bailed out of BTR to God's Country
Member since Mar 2012
18889 posts
Posted on 7/5/17 at 12:17 pm
The car wreck lawyers are starting to feed on their own. You should watch the commercial in the link. It is actually pretty funny.

quote:

It's Gordon McKernan's "G Guarantee" versus fellow Baton Rouge personal injury lawyer E. Eric Guirard's "E Guarantee" in federal district court. McKernan filed a lawsuit Friday against the formerly disbarred Guirard, claiming trademark infringement and misappropriation of identity.

The identity misappropriation claim stems from Guirard's recent television commercial that mimics McKernan's popular TV ad in which McKernan stands atop an 18-wheeler with his arms folded.


LINK to video

LINK to story
Posted by Will Cover
St. Louis, MO
Member since Mar 2007
38498 posts
Posted on 7/5/17 at 12:18 pm to
This sounds like Trouble, Time and Money.

The E Guarantee
Posted by Boudreaux35
BR
Member since Sep 2007
21394 posts
Posted on 7/5/17 at 12:19 pm to
They should both hire good attorneys
Posted by heypaul
The O-T Lounge
Member since May 2008
38099 posts
Posted on 7/5/17 at 12:19 pm to
Oh snap
Posted by Breesus
House of the Rising Sun
Member since Jan 2010
66982 posts
Posted on 7/5/17 at 12:19 pm to
quote:

E. Eric Guirard


Has already been disbarred once for advertising. He has balls
Posted by Brosef Stalin
Member since Dec 2011
39123 posts
Posted on 7/5/17 at 12:20 pm to
I remember the E guarantee before E Eric lost his license. Always thought Gordon McKernan was ripping him off.
Posted by NIH
Member since Aug 2008
112519 posts
Posted on 7/5/17 at 12:21 pm to
Would be great if there was a bar association ban on advertising in Louisiana. The highway 90 corridor from New Iberia to Lafayette is shameful.
Posted by The Boat
Member since Oct 2008
163988 posts
Posted on 7/5/17 at 12:22 pm to
The E Man is back? frick yeah

No Dudley and Bebosier took over for E Eric. If you notice they use the same graphic that E Eric's E symbol was. Now it's just a D.
Posted by MikeBRLA
Baton Rouge
Member since Jun 2005
16446 posts
Posted on 7/5/17 at 12:23 pm to
quote:

Has already been disbarred once for advertising


That's not what he was disbarred for.


Also Gordon isn't the only PI attorney who stands on 18 wheelers so I don't see how he can even claim E was using his likeness or whatever.
Posted by Hangover Haven
Metry
Member since Oct 2013
26379 posts
Posted on 7/5/17 at 12:24 pm to
Those should both "demand" Dudley-DeBosier...
This post was edited on 7/5/17 at 12:25 pm
Posted by saint tiger225
San Diego
Member since Jan 2011
35291 posts
Posted on 7/5/17 at 12:24 pm to
Lol, and Gordon originally stole it from Guirard before he got in his little trouble.

His old commercials always said "E guarantee".

Gordon is a huge douche, evidenced by his office off I10 and the millions of billboards with his face plastered over them.
Posted by J Murdah
Member since Jun 2008
39760 posts
Posted on 7/5/17 at 12:25 pm to
Gordon needs a bigger safe space
Posted by upgrayedd
Lifting at Tobin's house
Member since Mar 2013
134817 posts
Posted on 7/5/17 at 12:25 pm to
I'm hoping for mutually assured destruction
Posted by tigerbutt
Deep South
Member since Jun 2006
24537 posts
Posted on 7/5/17 at 12:26 pm to
quote:

Has already been disbarred once for advertising

It wasn't for his advertising but for his staff signing off on documents with his signature who weren't legally able to.
Posted by Cosmo
glassman's guest house
Member since Oct 2003
120104 posts
Posted on 7/5/17 at 12:26 pm to
Love that one douche trial lawyer built that massive ugly house in River Ranch to block Bart Bernards view of the pond
Posted by MorbidTheClown
Baton Rouge
Member since Jan 2015
65492 posts
Posted on 7/5/17 at 12:26 pm to
lawyers suing lawyers Perfect !
Posted by Sampson
Chicago
Member since Mar 2012
24558 posts
Posted on 7/5/17 at 12:29 pm to
quote:

Trouble, Time and Money


That was painfully bad while also hilarious at the same time


I had no idea ole E was back in the game. I used to cut his grass in high school. His hot wife would always bring me lemonade in her tennis outfit. Good times.
Posted by Breesus
House of the Rising Sun
Member since Jan 2010
66982 posts
Posted on 7/5/17 at 12:30 pm to
quote:

Would be great if there was a bar association ban on advertising in Louisiana.


Would be amazing. Just for a year. Just to see what happens.
Posted by NIH
Member since Aug 2008
112519 posts
Posted on 7/5/17 at 12:31 pm to
Would frick up the auto claim factories for sure.
Posted by TigerCoon
Member since Nov 2005
18835 posts
Posted on 7/5/17 at 12:33 pm to
Advertising by lawyers in La. is relatively recent. Used to be, you could get in Dutch if the shingle you hung outside your office was too big-- it was considered "advertising".
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