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Oscars ratings down double digits

Posted on 2/27/17 at 6:20 pm
Posted by TigerintheNO
New Orleans
Member since Jan 2004
41157 posts
Posted on 2/27/17 at 6:20 pm
9 year low

quote:

Like the metered market numbers of early today, that equals a nine-year viewership low for AMPAS’ annual ceremony. In fact, the 2017 Oscars were the third-least-watched of the 21st century.

Posted by Tactical1
Denham Springs
Member since May 2010
27104 posts
Posted on 2/27/17 at 6:23 pm to
I know most years it's filled with films that general audiences would never watch, but this was a run of bad films nominated this year.
Posted by dawgfan24348
Member since Oct 2011
49225 posts
Posted on 2/27/17 at 6:23 pm to
Not surprised, it was up against The Walking Dead and Trump jokes have become low hanging fruit. Nobody wants to see rich narcissist make half assed jokes about another narcissist
This post was edited on 2/27/17 at 6:25 pm
Posted by RollTide1987
Augusta, GA
Member since Nov 2009
64945 posts
Posted on 2/27/17 at 6:24 pm to
That's probably because no one really saw eight of the nine nominated films. La La Land was the only one that had made any kind of money ($140 million domestic intake). Arrival just barely squeezed past the $100 million mark in America. But making $100 million nowadays is not as big of an accomplishment as it was 20 years ago.

If you have a budget north of $40 million, it's very likely your film is barely breaking even at $100 million.
Posted by PapaPogey
Baton Rouge
Member since Apr 2008
39421 posts
Posted on 2/27/17 at 6:26 pm to
It's because up until a couple weeks ago, I had never even heard or seen most of the nominees.
This post was edited on 2/27/17 at 6:27 pm
Posted by ohiovol
Member since Jan 2010
20828 posts
Posted on 2/27/17 at 6:33 pm to
quote:


That's probably because no one really saw eight of the nine nominated films. La La Land was the only one that had made any kind of money ($140 million domestic intake). Arrival just barely squeezed past the $100 million mark in America. But making $100 million nowadays is not as big of an accomplishment as it was 20 years ago.

If you have a budget north of $40 million, it's very likely your film is barely breaking even at $100 million.


Hidden Figures has made the most domestically.
Posted by buckeye_vol
Member since Jul 2014
35236 posts
Posted on 2/27/17 at 6:39 pm to
I'll have to find an article but traditional TV viewership is almost universally down across the board as people move away from traditional content access.

Until they can measure non-traditional and streaming access, I think this will be a common theme.
Posted by GetCocky11
Calgary, AB
Member since Oct 2012
51235 posts
Posted on 2/27/17 at 6:40 pm to
quote:

but this was a run of bad films nominated this year.


I wouldn't say bad films but I don't think a lot of these films were widely released or widely marketed and they're just now starting to hit streaming services for rent. So it is more a lot of unknown films, like Moonlight.
Posted by TigerFanInSouthland
Louisiana
Member since Aug 2012
28065 posts
Posted on 2/27/17 at 6:41 pm to
Nobody wants to watch a bunch of pretentious assholes blow each other and talk shite about conservatives.
Posted by PowerTool
The dark side of the road
Member since Dec 2009
21088 posts
Posted on 2/27/17 at 6:41 pm to
I think Oscar bait has just gotten too predictable. If DDL or George Clooney didn't have a big movie, then it's a matter of message or who's turn it is. There's always at least one movie that was never intended for a significant sized audience that rockets up. Manchester by the Sea had a marketing campaign that hit the theaters with nothing but awards hype. Moonlight is a movie no one would have heard of if it weren't message-based Oscar bait.

People that are truly into celebrity culture and want to see what the chicks were wearing know you can see it all online without sitting through 4 hours of self-congratulatory bullcrap.

I mean, I'm happy to see Amy Adams letting her chest breath, but you don't have to watch 4 hours of speeches for that anymore:



or Jennifer Aniston:



or Ryan Gosling's sister:



All the best parts of the Oscars can be enjoyed without sitting through speeches or loving tributes to movies I'm never going to watch.
Posted by rlebl39
League City, TX
Member since Jun 2011
4740 posts
Posted on 2/27/17 at 6:44 pm to
Only movie nominated for best picture I've seen is Hell or High water. I'm just not interested in most of them this year. It was the least interested in the Oscars I've been in years.
Posted by Tactical1
Denham Springs
Member since May 2010
27104 posts
Posted on 2/27/17 at 6:52 pm to
quote:

I wouldn't say bad films but I don't think a lot of these films were widely released or widely marketed and they're just now starting to hit streaming services for rent. So it is more a lot of unknown films, like Moonlight.



This is actually what I meant.
Posted by PillPusher
Gulf Coast
Member since Oct 2009
5705 posts
Posted on 2/27/17 at 6:58 pm to
You also didn't have any drama like last year with Leo going for his Oscar.
Posted by mizzoubuckeyeiowa
Member since Nov 2015
35432 posts
Posted on 2/27/17 at 7:03 pm to
quote:

9 year low


Hmmm...1 year after 8 years of Obama.

Trump will claim victory over Hollywood. Public tuned out in defiance.
This post was edited on 2/27/17 at 7:04 pm
Posted by Scruffy
Kansas City
Member since Jul 2011
72004 posts
Posted on 2/27/17 at 7:04 pm to
I personally just didn't care. I've only seen a few of the nominations, and I can find out the results without having to sit through a spectacle where narcissist felate each other for hours.
This post was edited on 2/28/17 at 8:36 am
Posted by AbuTheMonkey
Chicago, IL
Member since May 2014
7994 posts
Posted on 2/27/17 at 7:13 pm to
quote:

I know most years it's filled with films that general audiences would never watch, but this was a run of bad films nominated this year.


That plus - and I don't normally attribute poor performance to things like this - I am guessing a lot of people didn't want the political crap thrown in their faces for four hours.

Most of America looks to Hollywood for escapism, not a constant barrage of reminders of current political acrimony.

Probably also the expectation that a lot of awards were going to go to a film (LaLa Land) that most people can't relate to and is yet another iteration of Hollywood celebrating itself.
Posted by PowerTool
The dark side of the road
Member since Dec 2009
21088 posts
Posted on 2/27/17 at 7:19 pm to
You must not be a gay little black boy or brown boy in the South
Posted by RollTide1987
Augusta, GA
Member since Nov 2009
64945 posts
Posted on 2/27/17 at 7:20 pm to
quote:

Hidden Figures has made the most domestically.



Totally forgot about that film. My bad.

Posted by Stonehog
Platinum Rewards Club
Member since Aug 2011
33328 posts
Posted on 2/27/17 at 7:26 pm to
quote:

Ryan Gosling's sister:


She's got some taters on her.
Posted by GeauxColonels
Tottenham Fan | LSU Fan
Member since Oct 2009
25604 posts
Posted on 2/27/17 at 7:31 pm to
Do any of you know a lot of people that get excited for the Oscars? Or even care? I've lost interest in ALL awards shows: Grammys, Emmys, Oscars...even the ESPYs (and I used to watch anything sports-related). I know of only 2 people I'm close to that make it a point to watch the show yearly and even they don't really care about it that much.
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