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Is there a dead period between a film's theatrical run and the DVD/On Demand?

Posted on 7/18/14 at 3:13 pm
Posted by Methuselah
On da Riva
Member since Jan 2005
23350 posts
Posted on 7/18/14 at 3:13 pm
Ok. Help a brother out here.

I always thought that once a film closed at the box office it kinda went straight to things like DVD and OnDemand.

But I had a hankering to watch Captain America The Winter Soilder this weekend. So I checked the Red Box site for my area - It's not there yet. I checked Rotten Tomatoes and they say it's not on DVD till Sept. 9th. I checked for its theatre playing in the area and could find nothing between BR and Metarie.

I think I'm doing something wrong. Do they really have that much of a dead period where a popular movie is not widely available in the theatres but also not available for home viewing?
Posted by JumpingTheShark
America
Member since Nov 2012
22884 posts
Posted on 7/18/14 at 3:19 pm to
They do that with highly anticipated movies to encourage people to go see it in the theaters. The idea is that the movie-goer will think, "Oh, Captain America will be leaving theaters soon and won't be on DVD for a while, better go see it." At least that is what one of my buddies in the film industry told me.
Posted by Pilot Tiger
North Carolina
Member since Nov 2005
73142 posts
Posted on 7/18/14 at 3:24 pm to
mainly for films looking for big box office numbers, yes
Posted by Brosef Stalin
Member since Dec 2011
39147 posts
Posted on 7/18/14 at 4:21 pm to
Normally takes about 4-6 months for a movie to hit dvd after it leaves the theater. Not sure how that's changed with VOD now.
Posted by Freauxzen
Utah
Member since Feb 2006
37232 posts
Posted on 7/18/14 at 4:31 pm to
quote:

They do that with highly anticipated movies to encourage people to go see it in the theaters. The idea is that the movie-goer will think, "Oh, Captain America will be leaving theaters soon and won't be on DVD for a while, better go see it." At least that is what one of my buddies in the film industry told me.



This.

But to me, this just encourages pirating too, especially if you've seen the movie already. I've seen CA: WS, plan to buy the blu-ray when it was released and would have no qualms pirating the film (a good copy does not exist right now, they've done well keeping it under wraps).
Posted by Green Chili Tiger
Lurking the Tin Foil Hat Board
Member since Jul 2009
47549 posts
Posted on 7/18/14 at 4:48 pm to
quote:

I checked Rotten Tomatoes and they say it's not on DVD till Sept. 9th.


It will be available digitally on August 19th.
Posted by Methuselah
On da Riva
Member since Jan 2005
23350 posts
Posted on 7/18/14 at 8:44 pm to
Thanks for the info guys.

Kind of sucks that they do that. But I guess it's a business calculation.
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