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Under Armour... I'm thinking this is a must own stock. Any thoughts?

Posted on 4/8/16 at 7:34 pm
Posted by Jp1LSU
Fiji
Member since Oct 2005
2542 posts
Posted on 4/8/16 at 7:34 pm
Even after the split and the high valuation is this a buy in anyone's else opinion.

I have this to say, amongst middle school aged kids UA is much better than Nike. That's my personal take. I'm thinking this is a must own stock.
Any thoughts?
This post was edited on 5/6/16 at 1:41 pm
Posted by LSU1018
Baton Rouge
Member since Feb 2007
7215 posts
Posted on 4/8/16 at 8:09 pm to
I still love the stock long term. They have two young icons in Spieth and Curry that will push that product even farther.
Posted by GFunk
Denham Springs
Member since Feb 2011
14966 posts
Posted on 4/8/16 at 9:56 pm to
Curry, Cam, Spieth (especially) and Patrick Peterson. Not stopping there either.

I'm with you...don't look in the gym to see where the company is headed. Look at youth soccer fields. Look at travel ball baseball tournaments. Look at every Junior High and middle school football field.

It's every.frickin.where.

But they also dumped a bunch of cash into Fitness Pal and a few other Fitness Tech acquisitions that were interesting. Really thinking they get into more of the biometric and perhaps simple wearable tech for athletes which is reallllllly just starting to scratch the surface.

But people who are looking at the treadmills and the squat racks won't see the market share. They'll see Nike all day everyday. But where kids are going to. It's all UA.
Posted by bayoubengals88
LA
Member since Sep 2007
18883 posts
Posted on 4/9/16 at 12:31 pm to
Dumb question, but will "class C" shares mirror "A" shares?
Posted by McCaigBro69
TigerDroppings Premium Member
Member since Oct 2014
45084 posts
Posted on 4/9/16 at 12:42 pm to
quote:

But people who are looking at the treadmills and the squat racks won't see the market share. They'll see Nike all day everyday. But where kids are going to. It's all UA.


Lol this must be based on location.

The local high school where I live is sponsored by UA, but all the kids wear Nike gear other than their uniforms (cleats, football visors, shooter sleeves, basketball shoes).

Nike is BY FAR the better product.

I work in the sports media and see apparel choices daily by athletes and Nike trumps UA in every way. Until UA can make shoes and apparel that can be worn casually it won't come close to Nike's success.

By that, I mean Nike airmax shoes, Roshes, Jordan Brand are a good example. No one wears UA shoes out and about, especially athletes who have a choice.

The only people I know that wear UA by choice are 40+ year old dads and I am around high school and college athletes daily.
Posted by The Spleen
Member since Dec 2010
38865 posts
Posted on 4/9/16 at 12:55 pm to
It's about 50/50 with kids my son's age(12). But your are right on everyday casual shoe wear - Nike still dominates that, though I will say the girls my daughter's age(9) wear more UA shoes for some reason. No idea on high school kids though.


I'm over 40, and maybe it's my soccer background, but for quality I've always preferred Adidas. I like some of UA's clothing, but hate their shoes, and I hate Nike shoes. I had bad luck with Nike shoes not holding up well, or not fitting well several years ago and swore off of them. UA shoes are just ugly.
Posted by barry
Location, Location, Location
Member since Aug 2006
50337 posts
Posted on 4/9/16 at 4:06 pm to
quote:

ntil UA can make shoes and apparel that can be worn casually it won't come close to Nike's success.


They have incredible year over year growth in their footwear sector the last few years. It will just take time. They will never be Nike in casual footwear most likely, but they don't have to, to be successful.
Posted by bayoubengals88
LA
Member since Sep 2007
18883 posts
Posted on 4/9/16 at 4:42 pm to
UA has Incredible growth in the shoe arena because 4 years ago they sold one pair, then two, then four, then eight.
Posted by lynxcat
Member since Jan 2008
24122 posts
Posted on 4/9/16 at 9:51 pm to
Robinhood is screwing with me...showing me down 50% since the UA stock split It kept me at one shared instead of 2...already messaged them to fix this nonsense
Posted by bayoubengals88
LA
Member since Sep 2007
18883 posts
Posted on 4/9/16 at 10:16 pm to
Yeah I've seen other "glitches" on r/Robinhood...haven't experienced any yet.

This thread has got me thinking. I'm going to buy 6 shares of NKE and 8 of UA just for the hell of it. I might add one each monthly. I'm interested in the long term.

FWIW the UA CEO mentioned that this is the 3rd split of many to come...
Posted by GenesChin
The Promise Land
Member since Feb 2012
37706 posts
Posted on 4/10/16 at 1:19 am to
quote:

No one wears UA shoes out and about, especially athletes who have a choice.



Not in the West coast. Everyone wears Under Armour
Posted by Lsut81
Member since Jun 2005
80094 posts
Posted on 4/10/16 at 8:53 am to
quote:

They will never be Nike in casual footwear most likely, but they don't have to, to be successful.


Agree, and I believe you and I parroted the same thing a few years back, if not, I apologize... But I still believe that UA eventually becomes bigger than Nike in the sports apparel arena.

They have recently signed the two current biggest players in both the NBA and Golf and continue to diversify their product offerings. I think it will be a combination of not only UA's own success, but the watering down of the market due to other manufacturers making in roads.
Posted by lynxcat
Member since Jan 2008
24122 posts
Posted on 4/11/16 at 9:36 am to
Down 5% to open today. This stock is all over the place (mainly down) over the last few months.
Posted by STLhog
Nashville, TN
Member since Jan 2015
17715 posts
Posted on 4/11/16 at 9:53 am to
quote:

Down 5% to open today. This stock is all over the place (mainly down) over the last few months.


Live and Die by the Spieth.

He obviously lost because of his gear.

At least he ditched that terrible belt.
Posted by lynxcat
Member since Jan 2008
24122 posts
Posted on 4/11/16 at 9:58 am to
quote:


Live and Die by the Spieth.

He obviously lost because of his gear.

At least he ditched that terrible belt.


If people are actually down on the stock based on a guy that finished 2nd in the Masters, then this is the time to buy.
Posted by JamalSanders
On a boat
Member since Jul 2015
12135 posts
Posted on 4/11/16 at 11:09 am to
I bought a share this morning. This split was good for Jamal.
Posted by LSU1018
Baton Rouge
Member since Feb 2007
7215 posts
Posted on 4/11/16 at 11:25 am to
So which stock are yall buying UA or UAC?
Posted by bayoubengals88
LA
Member since Sep 2007
18883 posts
Posted on 4/11/16 at 12:51 pm to
In with 4 shares @ $41.85
Posted by Croacka
Denham Springs
Member since Dec 2008
61441 posts
Posted on 4/11/16 at 1:38 pm to
quote:

Robinhood is screwing with me...showing me down 50% since the UA stock split It kept me at one shared instead of 2...already messaged them to fix this nonsense



Same problem here


Will the UA.C shares show up separately in our account eventually or what?


What's weird is that my account balance is correct at the top, but the shares don't appear anywhere in my account...
Posted by secondandshort
Member since Jan 2014
1028 posts
Posted on 4/11/16 at 2:15 pm to
It is showing on my Robinhood acct as UA.C
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