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"Investing" in Uber

Posted on 11/1/14 at 11:26 am
Posted by LSUtiger17
New Orleans
Member since Mar 2009
3081 posts
Posted on 11/1/14 at 11:26 am
Someone tell me if this is stupid: is it reasonable to short Medallion Financial(TAXI), a financier that specializes in taxi medallions, in the belief that Uber will continue to pose a serious problem for taxis. Of course Uber is private and appears to intend to remain that way. So would shorting TAXI be a legitimate way to capitalize on the downfall of taxi's as Uber continues to spread?
This post was edited on 11/1/14 at 11:27 am
Posted by Retrograde
TX
Member since Jul 2014
2900 posts
Posted on 11/1/14 at 1:28 pm to
quote:

So would shorting TAXI be a legitimate way to capitalize on the downfall of taxi's as Uber continues to spread?


Sure. Medallion has an extremely high dividend and if it gets cut you would rake in.

BUT, I wouldn't do it. If Uber takes off, it will still take years to start putting taxi companies out of business. If you think TAXI will cut the dividend within the time frame of your investment, go ahead.
Posted by Ric Flair
Charlotte
Member since Oct 2005
13649 posts
Posted on 11/1/14 at 8:22 pm to
I honestly can't believe Uber is legal in NYC. Medallions there would go for 5 figures. I think NOLA has fought it harder than NYC, and it's not like hailing a cab is hard there.
Posted by southernelite
Dallas
Member since Sep 2009
53140 posts
Posted on 11/1/14 at 9:46 pm to
Google says a NYC taxi medallion will go for over $1mm
Posted by Feed Me Popeyes
Baltimore, MD
Member since Apr 2008
2104 posts
Posted on 11/1/14 at 9:48 pm to
relevant: Bloomberg

fwiw, Lyft > Uber. Uber had 9 or 10x surge pricing last night in Baltimore for Halloween. F that
This post was edited on 11/1/14 at 9:51 pm
Posted by Joshjrn
Baton Rouge
Member since Dec 2008
26957 posts
Posted on 11/1/14 at 10:21 pm to
quote:

fwiw, Lyft > Uber. Uber had 9 or 10x surge pricing last night in Baltimore for Halloween. F that


And Uber is quite upfront about that. They even sent me an email with the time graph. Prices are obviously reflecting demand. If people weren't paying it, Uber would stop charging it.
Posted by Feed Me Popeyes
Baltimore, MD
Member since Apr 2008
2104 posts
Posted on 11/2/14 at 8:17 am to
quote:

And Uber is quite upfront about that. They even sent me an email with the time graph. Prices are obviously reflecting demand. If people weren't paying it, Uber would stop charging it.


I think Uber is a good service, but they deliberately rip off drunk people on holiday weekends or special events. The only reason they get away with it is because people 1) are really drunk or 2) are unfamiliar with Lyft or other options. Yeah I already know the rebuttals (drunk people deserve it for being drunk, supply and demand, etc.), but I'd be embarrassed to run a car service that ever charged >$20/mile at any time of any day. That's exactly the sort of cannibalization mentality long practiced by the cab companies

Also, Lyft drivers make a point of being insanely friendly, like how Uber drivers were before Uber got so big. Not quantitative, but very noticeable to customers

These things seem to change fast though. We'll see if Sidecar gets bigger
Posted by I Love Bama
Alabama
Member since Nov 2007
37692 posts
Posted on 11/2/14 at 8:43 am to
You really don't get it.

If you offer a service that someone is willing to overpay for will you sell it below what the market will command? Selling it for what the market will bear is embarrassing?

If that does in fact embarrass you, then I can assure you that you will never be successful in business.

If you don't like what they are charging, don't use it.
Posted by Feed Me Popeyes
Baltimore, MD
Member since Apr 2008
2104 posts
Posted on 11/2/14 at 8:52 am to
I think my post indicates that I do get why they're doing what they do

That doesn't mean I also can't believe it's bad business in the long-term
Posted by TheHiddenFlask
The Welsh red light district
Member since Jul 2008
18384 posts
Posted on 11/2/14 at 9:10 am to
I like the surge pricing. It keeps availability of cars in peak demand. I would rather pay a $59 cab fare and get it now that pay $20 and wait an hour. Some people don't value it that much. They can wait.

To answer the OP, I don't think that's a very good oroxy. That's just a play on deregulation.
Posted by Beerinthepocket
Dallas
Member since May 2011
850 posts
Posted on 11/2/14 at 10:20 am to
I'm happy they have surge pricing. When I left the LSU game in Houston I was able to hop right in an Uber. I did pay $80ish dollars for the ride, but that was well worth it for the four of us.

If you don't think its worth the price DON'T PAY IT. It's simple.
Posted by rintintin
Life is Life
Member since Nov 2008
16153 posts
Posted on 11/3/14 at 9:23 am to
The reason the surge pricing is so high is because there is huge demand. It's simple supply and demand. I don't know why you think that's bad business, it's actually ingenious business. I bet every business out there would love to be able to make price changes on the fly depending on supply and demand.
Posted by hiltacular
NYC
Member since Jan 2011
19665 posts
Posted on 11/3/14 at 10:25 am to
I haven't seen surge pricing in ATL in awhile, including this past holiday weekend.

I do remember last NYE it was 4or5x pricing tho.
Posted by Feed Me Popeyes
Baltimore, MD
Member since Apr 2008
2104 posts
Posted on 11/3/14 at 10:42 am to
Ok enough. I understand economics perfectly well and I stated that I already understand the arguments FOR 9-10x surge pricing.

Simply put, I believe that level (or even 4-5x) of surge pricing is a short-sighted business strategy in markets where they're competing with services like Lyft, who caps their surge pricing at 2x. Lots of people here check Lyft before Uber now for exactly this reason. Sidecar will only add to this when it arrives

But yeah, if people are happy to pay 9-10x surge pricing even when a perfectly good alternative exists, well...you can't fix stupid
Posted by rintintin
Life is Life
Member since Nov 2008
16153 posts
Posted on 11/3/14 at 12:05 pm to
The argument to use surge pricing is valuing service over price. If there is high demand, yet they keep the price low, more people are going to use the service leaving less drivers available, thus wait times are longer and service suffers. Surge pricing ensures supply and demand stay in equilibrium, therefore service is consistent.

The draw to Uber isn't necessarily only price, it's convenience. If competitors can achieve consistent service with lower pricing, then more power to them. They will get a larger market share.

The market will deem the winners in the end. The more the merrier.
Posted by Hawkeye95
Member since Dec 2013
20293 posts
Posted on 11/3/14 at 5:12 pm to
quote:

I haven't seen surge pricing in ATL in awhile, including this past holiday weekend.

I do remember last NYE it was 4or5x pricing tho.


drivers are wise to it, knowing they will get paid double. So for big holidays they show up to work, and then bitch about lack of surge pricing.

I saw it this weekend. Normally every saturday evening, you get surge pricing in denver from 11-1am. But people leaving our party all got in at regular pricing, and apparently one of their uber drivers bitched about it.
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