Les Miles speaking, about anything, is something like an event.
People gather around. There’s a buildup. Les works the crowd, pacing himself until he finds the right time to deliver his quirky lines. You always come away entertained. You never leave feeling those minutes spent weren’t worth it. He really ought to charge.
Maybe people are finally seeing that Les is not some idiot who doesn't know how to speak. If you ask me, it all started as a way to give props to his old coach Bo and say the kinds of things that he might say. However it might have started, it has definitely taken on a personality that is all Les and no one else.
If anyone thinks that Les can't act just like stiffy Nicky then they are fooling themselves. Les is usually just having fun and enjoying the interviews and press conferences in his own way.
The best part of number 7 (damn strong team presser about Michigan) is at the end someone asks the Chancellor if he is staying to answer questions and the Chancellor immediately understands there is no following Les at that minute. He simply says 'What he says" and walks out.