Page 1
Page 1
Started By
Message
locked post

Kevin Butler actor sued by Sony

Posted on 10/9/12 at 12:26 am
Posted by UltimateHog
Oregon
Member since Dec 2011
65734 posts
Posted on 10/9/12 at 12:26 am
LINK

quote:

Jerry Lambert, best known among PlayStation fans as the actor who portrays marketing maestro Kevin Butler, is being sued by Sony for breach of contract. The news comes as Lambert was featured in a commercial for Bridgestone’s Game On promotion, where he is seen playing Nintendo Wii in a similar style to his Sony executive alter ego.


RIP funny arse Playstation commercials.

My Favorite

2nd favorite
Posted by finchmeister08
Member since Mar 2011
35554 posts
Posted on 10/9/12 at 6:02 am to
when was the last time he did a playstation commercial? PS Move? I thought he was long gone long ago.
Posted by taylork37
Member since Mar 2010
15314 posts
Posted on 10/9/12 at 7:50 am to
This is Bush League by Sony.

Unless there is something in his contract, this is a joke.
Posted by Tactical1
Denham Springs
Member since May 2010
27104 posts
Posted on 10/9/12 at 10:20 am to
The very idea that Sony suggests that because actor Jerry Lambert is handling a Wii peripheral (that is not mentioned by nor is it the basis of the ad) would create confusion among consumers is insulting. I know that Sony has to protect their investment but at the cost of underhandedly insulting the market is pretty low. If you have read Sony's release on this issue you know exactly what I am referring to.

The idea that if you saw the actor Jerry Lambert on TV with any other electronic device in his hand other than a Sony product, you would become confused. bullshite.
Posted by BaddestAndvari
That Overweight Racist State
Member since Mar 2011
18276 posts
Posted on 10/9/12 at 10:36 am to
quote:

The very idea that Sony suggests that because actor Jerry Lambert is handling a Wii peripheral (that is not mentioned by nor is it the basis of the ad) would create confusion among consumers is insulting. I know that Sony has to protect their investment but at the cost of underhandedly insulting the market is pretty low. If you have read Sony's release on this issue you know exactly what I am referring to.

The idea that if you saw the actor Jerry Lambert on TV with any other electronic device in his hand other than a Sony product, you would become confused. bullshite.


With our court system the way it is: Sony will win.
Posted by sbr2
Member since Apr 2011
15012 posts
Posted on 10/9/12 at 10:39 am to
I did get a case of vertigo when I saw Lambert using a Wii, I was so confused and Sony is looking out for me
Posted by Devious
Elitist
Member since Dec 2010
29140 posts
Posted on 10/9/12 at 10:44 am to
quote:

Unless there is something in his contract
well they are suing for breach of contract, so.....
Posted by taylork37
Member since Mar 2010
15314 posts
Posted on 10/9/12 at 11:15 am to
quote:

well they are suing for breach of contract, so.....


Doesn't necessarily mean there is anything in his contract to prevent him from doing what he did. IF there is, I would not see how Lambert wouldn't have known that.

Posted by MakeMoney
Guck Foodell
Member since Aug 2008
4211 posts
Posted on 10/9/12 at 2:05 pm to
Posted by Alabama Slim
2009,2011 BCS National Champions
Member since Jul 2007
9919 posts
Posted on 10/9/12 at 4:27 pm to
quote:

With our court system the way it is: Sony will win.



as they should.
Posted by Jcorye1
Tom Brady = GoAT
Member since Dec 2007
71280 posts
Posted on 10/9/12 at 4:40 pm to
Meh, I think it's a stupid move by Sony. Nobody even picked up on it, and they are losing their best commercials.
Posted by taylork37
Member since Mar 2010
15314 posts
Posted on 10/9/12 at 5:10 pm to
I mean if it is in his contract i agree, but since we dont know if it is, what is your reasoning?
Posted by Moss
Member since Sep 2012
1078 posts
Posted on 10/9/12 at 8:39 pm to
quote:

With our court system the way it is: Sony will win.

as they should.


Not so fast. Nothing wrong with what he did. I bet the contract said Kevin Butler couldn't be in any other commercials. It makes no sense that Jerry Lambert can't appear in any other commercial ever.
quote:

According to The Hollywood Reporter, Bridgestone has now responded to those claims, saying "Mr. Lambert is one of the actors who appeared in the commercial as a Bridgestone engineer. Bridgestone denies that 'Kevin Butler' appears in the Bridgestone commercial discussed herein and thus denies that he speaks or does anything whatsoever in the commercial." Bridgestone will reportedly fight the suit on the grounds that Sony does not actually own a trademark for the Kevin Butler character, and that “the character has not acquired secondary meaning and that there is no likelihood of confusion among consumers.”
Posted by BaddestAndvari
That Overweight Racist State
Member since Mar 2011
18276 posts
Posted on 10/9/12 at 9:07 pm to
quote:

as they should.


No they shouldn't
Posted by UltimateHog
Oregon
Member since Dec 2011
65734 posts
Posted on 10/9/12 at 10:14 pm to
quote:

According to The Hollywood Reporter, Bridgestone has now responded to those claims, saying "Mr. Lambert is one of the actors who appeared in the commercial as a Bridgestone engineer. Bridgestone denies that 'Kevin Butler' appears in the Bridgestone commercial discussed herein and thus denies that he speaks or does anything whatsoever in the commercial."


So they are saying it's okay for him to appear in a similar role to Kevin Butler as long as his name isn't shown as Kevin Butler?

I highly doubt only the name Kevin Butler was in his contract.

Kevin Butler might not speak in the commercial, but Lambert does.

Original Commercial
This post was edited on 10/9/12 at 10:16 pm
Posted by Alabama Slim
2009,2011 BCS National Champions
Member since Jul 2007
9919 posts
Posted on 10/10/12 at 4:06 am to
quote:

No they shouldn't



so you have someone under contract to promote your product in national advertising and they show up in another commercial pimping your direct competitors system? that's never going to work out well for the actor. guaranteed they had a no compete clause in the contract that probably extended several years past his contract with sony. corporations don't play around with that sort of thing and him and/or his agent should have known better.


Posted by Alabama Slim
2009,2011 BCS National Champions
Member since Jul 2007
9919 posts
Posted on 10/10/12 at 4:18 am to
quote:

CVG reports that the Bridgestone advert initially aired three days after Lambert’s contract with Sony expired, but that an “exclusivity clause” prevented the actor from phaving his likeness used alongside any rival games product or console – like the Wii.





LINK

their case against bridgestone is very weak however
first pageprev pagePage 1 of 1Next pagelast page
refresh

Back to top
logoFollow TigerDroppings for LSU Football News
Follow us on Twitter, Facebook and Instagram to get the latest updates on LSU Football and Recruiting.

FacebookTwitterInstagram