re: When do you foresee the NIL market correcting itself?

For the donors, I don't think too many of them are looking at it as an advertisement. They larger the donor, the more access and, ultimately, influence they'll have to the program. People who have the type of money to throw 6 figures and more at HS kids to play for their favorite school aren't necessarily concerned with ROI. They want the prestige and perceived notoriety that comes with being the one who lured the 5* to that program.