re: Bud Light European Boss promises to stay in their lane.

quote:

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When I go overseas I’m always amazed how expensive American beer and whisky is… and how much better the local shite is in comparison. You could probably use Jack Daniel’s as bartering currency in a lot of countries lol

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It's been that way for as long as I can remember.

I remember going to Green Week in Berlin is '80 and all the countries were representing.

Sweden was Vodka and Caviar
Finland was Vodka and Smoked Fish
Germany was great Beer and Weiner Schnitzel on Brötchen
Italy was Red Wine and Spaghetti
England was great Beer and Fish & Chips
Ireland was Guinness and Irish Stew
Scotland was Scotch and Haggis, Neeps, and Tatties
United States? Jim Beam and McDonald's .... and it was 10x longer than any of the other lines.